Results:
75.65% above goal in delivery of true view impressions.
266% above goal in total amount of content created.
Delivered over $36,000 worth of content value.
Challenge:
This 85-location restaurant chain needed influencer marketing, but also needed a geo-focused program to ensure that their investment was targeted at those who could select a local restaurant.
Solution:
We’ve done several influencer programs for this chain, always selecting influencers close to a location, but beyond that, we ensure that all syndication of the influencer content is geofenced around restaurant locations. The program has been so successful, the brand continues to launch new flights.
