You've probably noticed people talking about the new Twitter Profile (and the inevitable comparisons to Facebook). With the option to upgrade to the new profile now available for all users, our social media agency wanted to share what your brand needs to do before you...

28 April, 2014

With rumors that Twitter is getting rid of hashtags and @replies, the micro-blogging platform has been making the rounds in the news lately. However, it’s the recent announcement that Twitter photos “just got more social” that has our team at Ignite Social Media thinking of...

01 April, 2014

As more and more users are becoming fatigued with Facebook and Twitter, marketers are turning their attention to other channels, and Tumblr keeps making its way into the conversation. We've already explored how to achieve success on Tumblr, but of the brands currently using the...

12 September, 2013

“Video, video, video!” That seems to be all that’s on brands’ minds over the last few weeks after Vine grew in popularity, Instagram announced video capabilities and YouTube introduced new changes. But with the increasing use of mobile, Instagram and Vine have become key players...

12 July, 2013

In our next to last installment of the 26 Facebook Fan Page Examples in Detail series, I'll be checking out the big bull's-eye, Target. With headquarters in Minneapolis, Minnesota, Target's Facebook fan page currently boasts 18.1 million fans. How well are they doing at engaging with...

27 September, 2012

The entertainment check-in network, GetGlue has been growing in popularity over the last year and it appears that it is finally becoming more mainstream, as brands are calling it out on TV and in other promotions. So, how can TV networks, studios and brands take...

29 March, 2012

While Kristin explored the phenomenon of bloggers pitching directly to brands or agencies in an attempt to secure sponsorship or product, I'll explore some ideas I have that community engagement and relations specialists can apply to their everyday relations with bloggers....

23 August, 2011

Finally, the television and entertainment industries are starting to get it – their audiences are online, and that's where they need to be, too. While studios and networks may groan about fans skipping out on live airings of their programs to watch shows online at...

20 June, 2011

It's (finally) time for the next exploration of Lisa’s 26 Facebook Fan Page Examples in Detail. I've examined the Disney fan page, which boasts over 17 million fans. Below is a snapshot of what Disney is doing as far as acquiring new fans, current fan...

23 February, 2011