As a team building exercise, we thought what better way to spend a Wednesday morning than to play some paintball. So, we got up bright and early and drove over to Xtreme Kombat in Durham, NC. Below, you can check out a few photos from the...

09 August, 2012

The goal of any Facebook update for brands is to get as much engagement (Likes, Comments, and Shares) as humanly possible, or at least it should be. It's a difficult task. People have short enough attention spans as it is - combine that with the...

19 July, 2012

As part of our company's 5th Anniversary, we interviewed the first three members of Ignite Social Media: Jim Tobin, Gene Smith, and Lisa Braziel. Watch them discuss the social media agency's humble beginnings, it's first big win, and the clients that have made all of...

10 July, 2012

Do you have an interesting story? Did you just accomplish an amazing goal? Are you looking for a way to have a substantial conversation with your fans that goes beyond 140 measly characters? Well, is there an outlet for you! It's called an AMA (Ask Me Anything),...

27 June, 2012

Beyoncé Launches Social Media Campaign On Tumblr, Twitter, Revamped Website After years of closely guarding her private life, Beyoncé has now made three very public debuts. The singer is sharing intimate moments of her life through a series of photos via her new Tumblr site. And after...

09 April, 2012

Pinterest's Growth Comes Back to Earth Data through the 18th reveals that Pinterest's growth has started to slow in March. A four week moving average of unique users showed that growth slowed from an 85% rate between mid-January and mid-February, to an 18% rate between mid-February...

02 April, 2012

After a wonderful long weekend in Austin, TX, we thought it would be nice to take a moment to reflect on one of the best interactive conferences in the world. We present to you some Sh*t People Say at SXSW 2012. ...

14 March, 2012

This morning, I sat in on a panel entitled "@BettyDraper's Guide to Social Storytelling." Helen Klein Ross, Founder of Brand Fiction Factory and the voice behind @BettyDraper, discussed how brands can use storytelling to enhance the fan experience. Start at the bottom and work your way...

12 March, 2012

The food truck phenomenon has been spreading across America recently in large part due to social media. I sat in on a fantastic panel with three contestants from Food Network's The Great Food Truck Race: Daniel Shemtob of Lime Truck, Stephanie Morgan of Seabirds Truck, and James DiSabatino...

11 March, 2012

Will the law protect you if you tweet unfriendly comments about a public figure? Can a company make you take down a blog post if you use an image taken by their photographer? Where do you draw the line between rights and terms of service?...

10 March, 2012