UPDATED FOR 2026:Vertical video dominates TikTok, Instagram, and Facebook Reels, but each platform has a unique safe‑zone map. Marketers need to design with platform‑specific placement in mind to keep branding, captions, and calls to action fully visible across devices and regions. Check out these tips...
No company feels like they have enough resources for what social media requires. Whether you have a large team at a large corporation or a small team at a start-up, you’ll probably find insufficient resources allocated for social media management. The reality is that a robust...
To grow your audience on social media, your content needs to be original, eye-catching, and engaging. That might sound hard to do, but don't worry. We are sharing our top picks for most inspiring and engaging social media posts over the past month. Our video will help...
Influencer marketing can be a game-changer for garnering brand recognition and converting sales, but sometimes, influencers may behave badly or unexpectedly. In recent weeks, there have been some high-profile legal situations involving influencers. For example, a Twitch creator hosted a public event with product giveaways that...
Influencer marketing can drive sales for retail brands, but accurately tracking sales lift can be tricky. In a new blog post on Carusele, our digital marketing experts explain four methods for measuring influencer marketing ROI when it comes to in-store and online sales. The post...
Ignite Social Media has been a social media agency for 16 years (the first in the United States, in fact). Therefore, you'd probably expect us to have a bias that every brand should hire a social media agency.However, we've learned hard lessons over the years...
If there's anything that can be said about social media, it's that it's constantly changing. Platforms evolve, trends shift, and character counts increase. It can be a struggle to incorporate fresh ideas and figure out how to innovate. That's why we're here to help spark social...
[caption id="attachment_57304" align="alignright" width="300"] Generated by Dall-e AI[/caption] Generative AI is defined as artificial intelligence that is used to create something. Generative AI has recently rocked the marketing industry, with our own SocialCraft.ai tool, to blog posts from Jasper.ai to photos from Midjourney, to now ChatGPT...
August 1, 2023: Ignite Social Media today released a groundbreaking study revealing insights into the behavior and performance of 50 leading brand accounts on Threads, Instagram's latest social network. Launched only three weeks ago, Threads has been a topic of intrigue in the social media...
You can put your heart and soul into your social media posts, but without taking a hard look at your brand’s past performance, it can be challenging to achieve the results you want going forward. That's where a social media audit comes into play, and we...
One of the most interesting but perhaps lesser-known social media tools out there is Stampede Social. Stampede Social is looking to replace "Link in Bio" with a interesting way to instantly deliver links or content to interested followers. But that's not all it does. I...
Paid social media advertising should be a key part of any business strategy. Businesses can expand their reach to broad audiences, raise brand awareness, and convert sales at different levels of the sales funnel by engaging on social media platforms like Facebook, Instagram, Twitter, Snapchat,...