For the best conversions, your YouTube marketing should ideally be a mix of paid and organic content. Organic content can range from a how-to guide, to a sneak peek inside your workplace, to product reviews, or even a music video plugging your product. The style...

Facebook ads make up arguably the single most effective element of Facebook marketing that will drive measurable ROI to your business. They can help you broaden your fan base, get more engagement and convert your fans into customers much more efficiently than making organic posts...