When Google+ came into existence in 2011, it was a lot to take in and viewed as a rival to Facebook. There were a lot of jokes about it being introduced around the fact that you had to have one in order to do pretty...

29 January, 2016

Every business owner knows that being at the top of a Google search is worth real money, but most businesses are in the dark about how Google chooses whom to place in those coveted top positions. The precise formula of how search engines work is a...

06 August, 2014

While many marketers are well aware that Google (and the FTC) wants influencers to disclose content that is sponsored or compensated, Google has also released blog posts and videos on the subject of advertorial content that gives additional instructions and warnings for brands conducting influencer outreach. In these resources,...

25 July, 2013

Google is big on personalization nowadays. If you are like me and have ever wondered, why is Google showing me this result near the top of my SERPs (search engine results page), and how exactly is Google attributing this social connection to me, then this...

26 October, 2011

For those of us eagerly waiting brand pages, Google Plus has recently thrown us a bone in our wait by adding a new "Games" offering to its social network. These games are reminiscent of the current games that are available on Facebook, however they provide a user...

11 August, 2011

Google+ has created quite a lot of buzz (again) and businesses have been trying to get into the mix. However, Google's message to brands has been to remain calm whilst the Googlers work on some snazzy new business pages. We thought it would be fun...

11 July, 2011

We put our best lingual experts on translating the now famous talking babies. Apparently they're up on the latest Internet news. As it turns out, the debate surrounding adding Google's +1 to your site is confusing even to children. ...

31 March, 2011

If Google can have its say, advertising inside Social Networks is about to change. Google has put off the social advertising realm for long enough. You have heard of PageRank, well now there is Google FriendRank....

10 July, 2008

In short, yes it is. It isn't for everyone, though. AppEngine is in the same space as that of Amazon's EC2 service. Both offer virtual hosting services that can seamlessly scale up to meet demand. Unlike EC2, Google's service is free and includes 500MBs of...

09 April, 2008