Six years ago, I published the post “Five Not-Too-Distant Technologies that Might Change Social Media.” In the summary I projected that “all of these [technologies] are probably 5-10 years out and, admittedly, I have a large imagination.” Seeing as we’ve surpassed the 5-year mark, I wanted to see how it shook out and how accurate each of my predictions were and, also, add something in that I missed.
31 August, 2017

Last month, we hosted a webinar talking about the past 10 years, the present, and the future of social media. Overall, we had three major predictions on what the future of social media looks like. 1) Data Drives Standards & Sales Anyone who works with data/analytics is hoping...

17 August, 2017

Pardon me while I use my best grandpa voice.  Back when Ignite started in 2007, social media was a simpler time. Myspace was the top social media site, Facebook was new, and we were fine with it. We didn't have all these newfangled networks to keep up...

18 July, 2017

We love when brands think outside of the box and try something a little different in their campaigns on social. You may have read our social media roundup of best in class brand social voices. We’ve put together a few brand examples that made us...

06 July, 2017

  While Pinterest embraces its search engine reality, the FTC proves it knows how social networks work and Twitter starts to grow again, all in this week’s edition of Social You Should Know. Pinterest is Officially Embracing Its ‘Discovery Engine’ Status With the launch of their first advertising...

01 May, 2017

The social media industry changes rapidly and if you don’t keep up with the latest trends, you may be left in the dust by your competitors. At the start of the year, we wrote about the four trends social media marketers should expect in 2017....

13 April, 2017