27 May Topics That Are Igniting 5/27/11
Morgan Stanley Lets Brokers Use Social Media
Due to high demand by their clients, Morgan Stanley Smith Barney (yes, that’s the full name) announced it would allow its brokers to use social networks to communicate with their customers. This policy is the first of its kind for a large financial management firm. This is a very interesting development as Wall Street firms have been slow to allow their employees to use social media.
Urban Outfitters Gets Taken To The Cleaners
Written by the very woman who exposed Urban Outfitters’, blogger Amber Karnes details how her tweet ignited a social media firestorm. Notorious for taking designs from independent artists and reselling for a premium, Urban Outfitters attempted to steal from an independent jewelry designer. This time; however, they got caught and paid a big price.
Army Seeks Recruits In Social Media
Recognizing that young people often TiVo over their “Army Strong” commercials, the US Army has turned to social media to interact with potential recruits. Video clips, a Facebook page with over 115k fans, blogs, and a microsite are all part of their goal to connect would-be soldiers with real soldiers.